| 編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
| 1 | 9-316-086 | Longchamp | Avery, Jill;Junker, Tonia;Beyersdorfer, Daniela | Marketing | Brand Marketing Strategy( C245002 ) |
| 2 | 9-317-C12 | S'well: The Mass Market Decision, Chinese Version | Youngme Moon | Other | Brand Marketing Strategy( C245002 ) |
| 3 | 9-318-C01 | Uber: Changing The Way The World Moves | Youngme Moon | Other | Brand Marketing Strategy( C245002 ) |
| 4 | 9-514-C04 | Mountain Dew: Selecting New Creative | Douglas B. Holt | Other | Brand Marketing Strategy( C245002 ) |
| 5 | 9-514-C07 | IKEA Invades America, Chinese Version | Youngme Moon | Other | Brand Marketing Strategy( C245002 ) |
| 6 | 9-514-C09 | Marvel Enterprises, Inc., Chinese Version | Anita Elberse | Other | Brand Marketing Strategy( C245002 ) |
| 7 | 9-514-C13 | Dove: Evolution of a Brand, Chinese Version | John Deighton | Other | Brand Marketing Strategy( C245002 ) |
| 8 | 9-714-C04 | COLA WARS CONTINUE: COKE AND PEPSI IN 2010, CHINESE VERSION | David B. Yoffie,Renee Kim | Other | Brand Marketing Strategy( C245002 ) |
| 9 | 9-717-445 | AKB48: Going Global? (A) | Alcacer, Juan;Sasamoto, Kotaro;Chayakul, Tee;Yamazaki, Mayuka | Other | Brand Marketing Strategy( C245002 ) |